Email Marketing, Nipps Media
Lifecycle · Broadcast · Newsletter
Email Marketing · 04 / 05

Email built to make you money.

Automated email flows, weekly campaigns, and newsletters built to grow what your list is worth, not burn it out.

Lifecycle · Broadcast · Newsletter Weekly reporting 90-day payback
What we run

Two halves of email. Done well.

We build the always-on flows and the weekly emails, the two halves that turn a list into a real source of revenue.

01

Lifecycle Automation

Emails that send themselves at the right moment, welcome flows, cart reminders, post-purchase notes. The kind of email that earns money while you sleep.

Welcome Cart Post-Purchase Win-Back
02

Broadcast & Newsletter

Weekly emails, promotional sends, and growing the list. The kind of email people actually look forward to, not the kind they swipe to delete.

Newsletter Promotional Editorial
What you need to send

The emails every business needs.

Two kinds of work. The sequences that run automatically, and the broadcasts you send each week. Most programs need both.

Sequences

The work that runs without you.

  • 01
    Welcome series

    The first few emails new subscribers get. The most important sequence in the whole program.

  • 02
    Abandoned cart

    When someone got close to buying but didn't. The easiest revenue most businesses leave on the table.

  • 03
    Post-purchase

    The thank-you, the onboarding, and the nudge to come back for the next thing.

  • 04
    Win-back

    For subscribers who've gone quiet. Sounds like a person, not a brand.

  • 05
    VIP & loyalty

    For your best customers, where most of the revenue actually comes from.

Broadcasts

What you send each week.

  • 01
    Weekly newsletter

    The regular sharp note that keeps you top of mind and your list warm.

  • 02
    Product launches

    When there's something new to say. A clear announcement with a clean ask.

  • 03
    Seasonal campaigns

    The moments that matter to your customers, planned ahead, not scrambled together.

  • 04
    Sale & promotion

    Done with care, not desperation. Built to land without burning the list.

  • 05
    Customer stories

    Proof, told plainly. The kind of email people actually forward.

Most businesses need both, even when they only think about one. We build, write, and run them together.

Our standards

The bar we hold ourselves to.

How we treat your list, and the inbox you're trying to earn.

01

List health beats list size.

We protect your deliverability, the actual reason your emails land in inboxes instead of spam folders. Even when that means sending less, to fewer people, on purpose.

02

Every send tied to a number.

Open rates, clicks, revenue per subscriber. No theatre metrics, no inflated numbers, no email we can't defend.

03

Your voice stays your voice.

We brief, draft, and review with you. Nothing publishes without your sign-off, ever.

04

Discount isn't a strategy.

If a campaign only works at 30% off, we rewrite it. Discounts are a tool, not the plan.

Proof

A few of our wins.

A look at what email can do when both the flows and the writing get the attention they deserve.

DTC
+142% Email-attributed revenue

A direct-to-consumer brand with a good list but weak follow-up flows. We rebuilt the lifecycle emails, fixed up the weekly sends, and tracked every email back to revenue.

Spend · $0 · 6 months
SaaS
31% Of new MRR from lifecycle

A software team treating email like an afterthought. We built automated flows for onboarding, growing accounts, and renewals, and proved which emails actually paid off.

Lifecycle build · 4 months
Education
4× Newsletter list growth

An education brand wanting to build an audience. We launched a weekly newsletter in a clear voice, and turned 8% of the list into customers.

Spend · creator-led · 9 months

See all case studies →

FAQ

Asked the most.

Honest answers to the questions we hear before any budget gets committed.

Both, depending on the project. We have a writing team for flows and weekly emails. We're also happy to brief and review writers you already work with.

Klaviyo, HubSpot, Mailchimp, ActiveCampaign, ConvertKit, Beehiiv, Substack, and a few smaller ones. We work with whatever you already have.

Lifecycle flows usually move the number in 30 to 45 days. Newsletters and weekly emails take longer, usually 60 to 90 days before the rhythm pays off.

Watched closely from day one. We monitor inbox placement, warm up new sending domains carefully, and step in fast if anything slips. Bad inbox placement is the silent cost of bad email programs.

Yes. Most projects start with a short setup phase to make sure your events, tracking, and customer groups all flow through. We build into the data, not just on top of it.

Yes. Signup forms, lead magnets, partner sends, creator-led growth, all part of how we treat your list as an asset worth growing, not just an inbox to dump into.

Ready to make email work?

Book a strategy call. We'll look at your list and your flows and tell you exactly where the wins are.

Book a strategy call
5.0 on Google